Talkative Powers Lululemon with Live eCommerce Video Chat

For the Retail sector, the instant two-way communication enabled by live video chat is transforming and becoming a lifeline for the way brands interact with their customers. For athletic apparel retailer Lululemon, in-person store experiences with the brand remain important. However, as the company had no choice but to close many of its worldwide locations temporarily due to COVID-19, Lululemon was left seeking equally effective alternatives to engage with its target audiences. The solution? A live video chat platform from portfolio company Talkative, which was deployed in selected regions in just days.

Learn more in the latest I/O blog from Wesley Clover.